Pandemic Period, Property Investment Becomes Mainstay
In the midst of a crisis and challenging situation due to the Covid-19 pandemic, the statement “it’s time to buy property” does not seem to be a mere marketing gimmick. In times of crisis like today, property is the only safe investment for investors.
After various investment platforms began to fall, property is the only type of investment that still provides capital gains. No wonder if in the midst of the Pandemic, the Apartment Project, The Parc, SouthCity, actually grew positively. SouthCity Director Peony Tang said, although during the Covid-19 pandemic has affected the decline in sales, her party was able to sell out the Summer Tower units. The reason is, for investors, property is the most promising choice and the safest investment as an investment instrument compared to other investments today.
“From the rental value alone, by investing in property, investors can earn a profit of 8% per year, while bank deposits are currently only 5% and the tax on interest reaches 20%, so property is still more promising,” said Peony Tang, in a press release. Thursday (29/7). Peony said, SouthCity itself remains committed to completing The Parc project on time despite the pandemic. Even today, the construction of The Parc apartment has reached the 1st floor for the Summer Tower. As is known, SouthCity has appointed PT Totalindo Eka Perkasa Tbk as the main contractor to build the apartment project located in Pondok Cabe. According to Peony, Totalindo was chosen as the main contractor for The Parc apartment for their experience in building various projects as well as high residential and its commitment in every project undertaken is unquestionable.
“In the construction work, we continue to prioritize the health protocols for help negate the spread of the Corona virus during construction,” said Peony. SouthCity Associate Director Stevie Faverius Jaya added that his party also temporarily closed The Parc’s marketing gallery to support government programs to reduce the spread of the Corona virus. However, prospective buyers who want to see The Parc show unit can go directly to the theparc.id page to see The Parc show unit visually. “We understand that this is a challenging time for all of us, therefore we provide various attractive promos for property investors and end users. One of them is PPKM (Promo Puas KeMerdekaan) which is a discount of 25 million and very light installments of 2 million per month which is limited to the first 50 units only. In addition, there are other options as well as the ease of payment methods that are tailored to the target market, namely millennials,” he said.
In addition to The Parc, SouthCity also provides promos for its second residential project, Fortunia Residences 2, namely the Semarak promo which was launched to celebrate the Independence Day of the Republic of Indonesia this August. “Consumers can own a house with only a booking fee of IDR 20 million and an early bird discount of 5%, as soon as we present a show unit,” said Stevie. For SouthCity Square, which is SouthCity’s commercial area, Stevie said that his party was providing a Lively promo in the form of Ready To Live Shophouses with up to 12 installments. With this promo, Stevie is optimistic that he will be able to attract property investors and also home buyers for The Parc, namely millennials.
The Parc is the first apartment in the Superblock SouthCity area. This 57 hectare integrated development area consists of Fortunia Residences landed house housing, residential apartments, retail, commercial areas, shopping centers, offices and hotels in Pondok Cabe, South Tangerang. The Parc Apartment consists of three towers as high as 13 floors which are planned for 1,701 units with various types of choices tailored to each millennial, namely Studio, 1 Bedroom, and 2 Bedroom. Apartment The Parc comes with a concept that can accommodate the needs of millennials, co-living which is the first to be made in Indonesia. “The Co-living that we offer is different from other dwellings. The Parc is designed to support residents in community and collaboration, while still prioritizing comfort. This idea is designed for the needs of the millennial generation who tend to value openness, collaboration, social networking, and business,” concluded Peony.
This article has been published on Investor.id
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